Category: Ideas that Work

National Hall of Fame 2017 End of Year Update

  HALL OF FAME INDUCTION Public nominations were open all year with a March 30 cutoff. 90 nominations were made. Lifetime Achievement Awards and Class of 2017 were chosen. 2017 Induction held at New York Yacht Club, Harbour Court on September 23 & 24. Event live streamed to including gatherings at Geneva Yacht Club and Larchmont Yacht 
Club. 2018 Induction to be held at Lauderdale Yacht Club on November 10 & 11. STEM SAILING: LEARNING MATH & SCIENCE THROUGH SAILING ·       Navigation and Science of Sailing curricula have been posted for free use by educators across the country. Teacher...

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American Sailing Association Reaches 150,000 Facebook “Followers”

FOR IMMEDIATE RELEASE American Sailing Association Reaches 150,000 Facebook Followers LOS ANGELES – December 6, 2017 – The American Sailing Association (ASA), America’s sail education authority, is proud to announce that it attained a significant digital milestone in November: 150,000 “Facebook followers”. Since the end of 2015, ASA has tripled its Facebook fan base by posting subject material that makes a direct connection with its followers’ interests. With 150,000 “page likes”, ASA is now one of the top three sailing-related pages on all of Facebook in terms of followers. “Although we are of the opinion that nothing beats being on the water, the American Sailing Association Facebook page allows people to stay connected to the sailing lifestyle between their sailing adventures,” said Cindy Shabes, ASA’s president. “We attribute our huge Facebook success over the last year to a steady stream of engaging content that allows our core demographic to engage emotionally with our brand and helps them learn more about sailing.” A leader in sailing instruction, much of ASA’s content is educational. Besides publishing its highly praised series of sailing textbooks, it produces both in-depth and short videos on a range of sailing topics. It also creates quizzes that challenge its audience to increase their sailing knowledge. Although all of this content is published on www.asa.com, promoting it on Facebook gives people an opportunity to share and engage with...

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Offshore Sailing School Announces Affiliation with Freedom Boat Club

Fort Myers, Fla. (August 14, 2017) – Offshore Sailing School President and CEO, Doris Colgate, announced that the company has formalized a relationship with Freedom Boat Club’s 17 SW Florida – Corporate-Owned Clubs to offer members 40% savings on Offshore Sailing’s Learn to Sail certification course tuition. Freedom Boat Club is the largest and oldest boat club in the country, with 130 franchise and corporate- owned locations throughout North America. Besides providing access to a fleet of 1600 boats, the club provides and mandates free and unlimited powerboat training to its 16,000+ members taught by U.S. Coast Guard licensed captains. While the club has a scattering of sailboats in its fleet, FBC members must have earned their own national sailing certification in order to reserve and use a sailboat. “We expect our new, two-day Learn to Sail course will attract Freedom Boat Club members who have an interest in sailing and access to the Freedom fleet,” states Colgate. “Further, Freedom Boat Club’s franchise network will also have the opportunity to learn about this program this Fall during the company’s annual franchise conference, and to add Colgate 26 sailboats, designed by Offshore Sailing School founder Steve Colgate, to their fleets.” Added Freedom Boat Club President and CEO John Giglio, “We are pleased to launch this specialized sailing training collaboration with Offshore Sailing School which is a recognized leader in the...

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Triple Crown Series Provides Significant Grants for Olympic Hopefuls

By Dawn Riley It is widely known that the US Olympic Sailing Team has struggled in the past couple of games, especially when compared to the current powerhouses of Australia, New Zealand and the UK or the glory days of the US in the 70s and 80s.   Conversely solutions have been widely discussed but no clear solution identified.   Often the easiest and quite American solutions is “we need to raise and spend more money”.  Then the question becomes, how do you do that efficiently and effectively so that it directly translates to a positive medal count.  The Oakcliff Triple...

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Go Sailing App Updated

The American Sailing Association said that Go Sailing, the group’s free social-media app, was updated with new capabilities. Part of the update will include trip-list filters for an enhanced browsing experience and the ability to schedule sailing-related events worldwide. The ASA presents Go Sailing to the worldwide sailing community as a public service. The ASA said the sailing communities’ acceptance of the app has demanded that the Go Sailing app expand its capabilities and availability to connect the entire sailing world. Starting immediately, the Go Sailing app will be available to download on iPhones and Androids in 109 countries...

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New Grow Boating Research Unlocks Key to Attracting First-Time Boat Buyers

Grow Boating’s full study on the First-Time Boat Buyer (FTBB) is now available. With changes in consumer shopping and online behavior over the last decade, the study was commissioned by the Grow Boating Board of Directors to better understand today’s first-time boat buyer and determine how manufacturers, dealers and the industry’s marketing campaign, Discover Boating, can apply the findings to generate sales. Study findings include definitions of six different types of first-time boat buyers, including their interests and psychographic traits, what motivates them to explore boat ownership, how they move from “boating” to “owning,” and insights the industry can...

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J Boat Boat Grant Program for Young Adults

What is the J/24 Boat Grant Program? The J/24 Class owns one or more competitive J/24s that we loan to promising young sailors for an entire sailing season.  The Grant Program provides young sailors, students, or those just beginning their working careers an opportunity to race a J/24, and is designed to help young sailors who can’t afford to buy and campaign a competitive J/24.  The grantees are provided with a competitive boat, good sails, and a mentor to help get the team started.  The U.S. J/24 Class will provide money to cover general liability insurance that the grantee...

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US Sailing Now Offering New Safety at Sea Online Education

PORTSMOUTH, R.I. – US Sailing, the National Governing Body for the sport, has launched the new Safety at Sea Online course, featuring eight-modules of online Safety at Sea curriculum designed for sailors of all types and levels — cruisers and racers, novices and experts. “US Sailing is excited to introduce its first online course for offshore sailors,” said Chuck Hawley, Chairman of the US Sailing Safety at Sea Committee. “The Safety at Sea Online course is a companion to the popular hands-on sessions offered by clubs and academies around the country. Sailors have asked for a way to take the course at their own pace, from the convenience of their homes, and less time in the classroom. This is the result. After completing the Safety at Sea Online course, and an approved one-day hands-on course, students will receive a US Sailing/World Sailing Personal Survival Course certification, allowing them to compete in sailboat races around the world.” Developed in partnership with Fresh Air Educators, a leading online education provider, the Safety at Sea Online course consists of over 100 videos and associated assessment questions designed to engage the learner. The eight modules of the course include: Giving Assistance to Others, Personal Safety Gear, Crew Overboard Prevention & Recovery, Hypothermia and Drowning, Crew Health (head injuries, dehydration), Marine Weather, Search and Rescue Organization and Emergency Communications. The Safety at Sea Online...

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Gowrie Group Raises a Record $172,919 to Benefit The Shoreline Soup Kitchens & Pantries

The 2016 Gowrie Group Challenge raised more funds for The Shoreline Soup Kitchens & Pantries than ever before – a record breaking $172,919! The Gowrie Group Challenge is an annual fundraising initiative where Gowrie Group announces a dollar for dollar match to benefit The Shoreline Soup Kitchens. This approach doubles the impact of generous donations from local businesses and individuals. This year, over 400 individuals and companies donated to the challenge which ran two months, from November 15, 2016 to January 15, 2017. The contributions from this campaign are used to fill the shelves of the SSKP’s five pantries...

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